Presenting the new Sainsbury’s Christmas Advert. Mog sets off a chain of unfortunate events which almost ruin Christmas for the Thomas family. Can she pull it all back to save the day?
This year, we worked in partnership with HarperCollins Children’s Books and world renowned author and illustrator Judith Kerr to create a Christmas story based on her much loved character Mog. We hope that families will come together this Christmas to enjoy this very special story #ChristmasIsForSharing
If you enjoyed the story, you can buy the beautifully illustrated book here: http://bit.ly/Mogs-Christmas-Calamity
Every penny of the profit from sales of the book will be donated to Save the Children to be used towards improving child literacy in the UK
Take a look behind the scenes of our 2015 Christmas advert: https://youtu.be/_TKU7U6jkY8
To find out more: http://www.sainsburys.co.uk/christmasisforsharing